You are looking to start your own online business but you do not know on which platform to start selling. Which one do you think suits you? Sell on well-established e-commerce sites or sell it on your own platform? Stick around to find out!
To be honest, both options can be good for you where each platform can be beneficial for you.
Sell on established e-commerce sites
There are many benefits on why you should sell on well-known e-commerce sites. Some of the well-known e-commerce sites are:
The reason why you should sell on well-known e-commerce sites rather than selling on your own platform is that major platforms like these will offer seller programmes like incentives, free-shipping vouchers, affiliate, seller protection and many more. What is the most common problem that sellers face? Scammers or untrustworthy customers. So, with seller protection, you can save yourself from all these troubles as there will be a middleman to assist you. These can be great for new sellers.
Extra note: One thing you should know is that by selling on some of these platforms, there will be a sales tax where you need to pay a certain amount of percentage fee to the platform. That is how you are able to get so many incentives.
Sell on your own platform
If you wish to sell it on your own platform because you wish to have full control of your site, you can create your own website, or sell it on Instagram or Facebook (not your own website). One good thing about selling it on your own platform is that you will have full control over your site. You get to decide on the layout, business direction and so on. Another thing is that you do not need to pay any sales tax to the platform other than income tax if your e-commerce business is stable and doing well.
Another thing that you do not get to enjoy is the seller’s benefit that is offered by major e-commerce platforms. So, if you happen to meet scammers or problematic customers, it is all on you. So, be sure to have a plan for your crisis management. To add on, by selling on your own platform, you also need to invest in SEO (Search Engine Optimization). Every online business no matter big or small needs to invest in this to have the edge over their competitors and also to bring in more exposure to their platform. With that being said, investing in SEO is very important if you wish to bring in more customers. As for as we know, you can look for Republic SEO as Republic is the best seo company.
That’s all for now. We hope that his article has been helpful for you to decide whether if you should sell on well-established e-commerce sites or sell it on your own platform. Happy selling!